Tips For Building The Best Real Estate Investor Reputation

June 13, 2019
Tips For Building The Best Real Estate Investor Reputation

In any business, having a good reputation matters.  As a real estate investor, this is no exception. You want to build and maintain a stellar reputation in your community.  Whether you’re new to investing or you’ve been around a while, learning how to earn a solid reputation will serve you well.

Investing in real estate means you’ll be making new business deals, advertising, and meeting a lot of people. Each interaction is important, so you always want to have a professional attitude.

The following are some great tips for building a wonderful real estate investor reputation:

Build Rapport

When you’re talking to potential clients on the phone or in person, make sure you take the time to build rapport with them.  Even if you’re typically quiet, you’ve got to make yourself engage with them.  Building rapport means connecting with people at a meaningful level. The people that you are encountering are most likely having a challenging time. They need to sell their home fast.  They could be going through a divorce, have lost their job, or maybe they’re dealing with illness.  Keep this in mind as you communicate with them. Let them know that you’re there to help them; to be of service to them.  Let them share with you what’s going on and genuinely be interested in helping them. As you do this, they’ll likely connect with you and they’ll remember you.  This will help your reputation immensely.

Don’t Make False Promises

If you say you’re going to do something, do it.  If you’re not sure you can do something, either don’t say it or make it clear that you’re not sure.  You want to avoid empty promises because empty promises will break trust in a hurry.  Be honest with those you’re connecting with, and definitely avoid empty promises.  Be a man or woman of your word, as this goes a long way in building a good reputation.

Make A Good First Impression

Present yourself in a professional, warm way every time you meet someone. From a potential client on the phone to your title attorney, make a good first impression. As far as dress style, you can get away with a leisure look, as long as it’s a clean look. Sloppy looks don’t impress people.  You can also choose a professional style, as this usually makes a very good impression with others.


Do your best to keep a good reputation. If you encounter people who are rude or ornery, maintain your cool.  Don’t take it personally.  They may remember you down the road when they come to their senses or need a good real estate investor.  It takes time and effort to build a solid reputation, but it’s well worth it. You want those in your community to know that your business is one of the best and that you’re a pleasure to work with.

Marko Rubel
Marko Rubel is a bestselling author, self-made millionaire, and master real estate investor. He immigrated to the U.S. from Croatia as a champion boxer in his 20s without speaking English and having little money.  He has been named a real estate expert by the National Real Estate Investing Association that represents over 40,000 investors nationwide. After years of trial and error in wholesaling and rehabbing, he created his own strategies. He is now considered one of America’s leading real estate experts— helping others on their real estate investing journey.